Montenegro Life is but a dream Day at the Beach Mel and Emile

Harry and Marcus launched Firefly at Harvey Nichols in London in 2003. They were both working in the city at the time, burning the candles at both ends and wanted a drink that tasted great but wasn’t full of synthetic ingredients and refined sugar – yeugh! After much consideration, Firefly was born: a naturally revitalising juice drink enlivened with botanical extracts and absolutely nothing artificial.

Nowadays, our colourful bottles with their synonymous black and white Polaroid imagery are seen all over the world and there’s a few more of us hard at work in the Firefly office.